Technology applications

I don't think i'd realised how far advanced some of my thinking was with regards to new technology, specifically internet and data platform related. Granted there are those of you out there who know SO much more than me. But that's just the point, its you who are reading this who are the correct socio/technical/demographic who might very well know more than me. It's those who don't and there are LOTS more of them than i'd realised.

I work with some bright people, very bright people, at least academically bright. These people have the ability to think hard and break down into manageable chunks some of the most technically complex systems in the world, perhaps ironically, specifically the telecoms and communications industry. They can take legacy CRM applications interned into a global acquisitor in 18 different countries and transform them into a single unified system which can show you your personal details, habits and desires (well, nearly) anywhere from northern Finland to southern Italy.

But ask them what a blog is, ask them if they understand what behavioural marketing is about or did they know that GPS was slowly being integrated into mobile phones enabling the onset of location based marketing and what were their thoughts on how revenue would be secured on this technology (pause, breath...) and they haven't a clue. Blank looks, shrug of shoulder, "really, ooooh, that sounds interesting, what did you say again?".

I mean i've only really got into trying to understand where the internet is going in the last 2 years. I read as much as i can (far more interesting than politics, but then i fall into that particular bracket of disaffected (late) 20 somethings) to understand this amazing creation called the internet so i should have some knowledge, more than the lay person. But really, i had assumed A LOT more people my age, who are cultured, read lots and talk about what's happening in the world, would know more...

And so there's my realisation. I've always known it, but it seems to have crystalized. There is money to be made. Creating that name, gaining the recognition and getting to that point where what you say becomes self-fulfillilng because people therefore believe that's the future, all becomes possible in this space. BRING IT ON.

Since my previous idea has been, er, 'put down' I'm back open to ideas, ventures, adventures even. This internet space feels exciting, evolving, huge, organic, just bloody fantastic. I want to be involved.

Watch this space!